Prisync | Blog

Attract and retain customers with actionable pricing strategies in the ecommerce arena and increase your competitive edge.

Google Shopping Pricing Strategies cover
January 4, 2024

Improve Your Pricing Strategy to Boost Performance on Google Shopping

Are you still wondering whether the price of a product or service really matters? Well, let us tell you this - it definitely does! But don't worry, it’s never too late. Let’s start. Price perception… Continue Reading

Price analysis
December 19, 2023

Price Analysis: Doing It Properly for Ecommerce

Online shoppers' awareness is far more advanced compared to consumers of the brick and mortar era. They know where to find the best price matched with the best value, and they utilize the technological tools… Continue Reading

Smart Pricing
December 13, 2023

Smart Pricing: Competing Without Racing To The Bottom

Imagine a world where you were always able to command competitive prices for your products and still make a profit. That world is well within your reach if you start implementing smart pricing tactics. They… Continue Reading

Cost-Plus pricing blog cover
November 28, 2023

Cost-Plus Pricing: Definition & How-to Guide

As an online retailer, there are several pricing strategies you can adopt or combine. Cost-plus pricing is the most easy-to-apply strategy that can save you all the time on earth. But is it effective? By… Continue Reading

Dynamic Pricing & AI
November 14, 2023

Dynamic Pricing & AI: The Future of Ecommerce

Every ecommerce business owner will be looking for real tangible ways to increase their business's success. They might consider changing their store layout or hiring a copywriter to write compelling product descriptions. But one often… Continue Reading

Psychological Pricing
November 7, 2023

What is Psychological Pricing? | Debunking The Common Misconceptions

Since the beginning of selling, retailers have tried various psychological pricing strategies and tactics to influence shopper behavior. Some of them were thought to have a significant impact on consumer behavior, and some of them… Continue Reading

Shopify Dropshipping Pricing Guide
October 31, 2023

Shopify Dropshipping Pricing Guide [A Systematic Approach]

Shopify dropshipping has been a hot topic amongst many would be entrepreneurs and established business owners for a number of years now, with the idea of starting an ecommerce business being a likely to attractive… Continue Reading

pricing tactics for holiday season 2023
October 18, 2023

Pricing Tactics: For the Upcoming Holiday Season in 2023

Last year, consumers were facing a disparate obstacle: Inflation. The fact that prices are likely to rise further encourages consumers to shop earlier to make the most of discounts and deals on holiday gifts! For many customers,… Continue Reading

October 10, 2023

What is Repricing [+ Reviewing 6 Common Repricing Scenarios]

Getting your pricing strategy right is one of the most important parts of selling online, where prices are changing constantly and really dynamic. In order to not being behind the competition and having a healthier… Continue Reading

September 27, 2023

Cost-Based Pricing: How to Implement It With Pricing Software

Finding the optimum prices for your products is not a straight-forward and easy process. You need to have a really good mechanism that takes into calculation your costs, your target profit margin, the competition, demand… Continue Reading