Attract and retain customers with actionable pricing strategies in the ecommerce arena and increase your competitive edge.
ICON_PLACEHOLDEREstimated reading time: 9 minutes Table of contentsAwesomeCreepyPermission-basedValue-addedAn Unavoidable Issue It's something that our profession needs to come to an understanding with consumers around privacy. It's not exactly a topic that anyone is inclined to… Continue Reading
Reviews are an important aspect of running an ecommerce store. If you run a Magento store, you need to think about deploying reviews on your site to generate more sales. But knowing how to do… Continue Reading
ICON_PLACEHOLDEREstimated reading time: 6 minutes Table of contents What is premium/prestige pricing? Premium pricing is all about luxury How unique is your product Advantages Disadvantages How to tell a brand story when implementing premium pricing… Continue Reading
Wherever you sell your products, whether that’s on your own independent store, Amazon or eBay, it’s important to think about e-commerce VAT (value-added tax). No matter what country you sell in, getting a good grasp… Continue Reading
Our company, Prisync has just acquired its Australia-based competitor Spotlite. This event marks Prisync's first-ever acquisition in its lifetime and it does not feel like it'll be the last (more on this below). Therefore, we… Continue Reading
Table of contents Why ecommerce vendors struggle to set the right prices What is machine learning What is price optimization An example of machine learning in ecommerce Picking goals Final thoughts Frequently asked questions Whether… Continue Reading
As an e-commerce company or a marketing business, it’s your job to spread awareness of your brand and business and to get it in front of the eyes of your customers. However, while this process… Continue Reading
Table of contents Concept of B2B commerce and marketplacesTypes of B2B marketplaces - based on business typeTypes of B2B marketplaces - based on the business modelKey aspects of a B2B business modelCommon business models in… Continue Reading
ICON_PLACEHOLDEREstimated reading time: 5 minutes Table of contents What is revenue management What is dynamic pricing How the terms differ Using these strategies within your e-commerce store An example Final thoughts In the world of… Continue Reading
One of the hardest tasks of an online retailer is increasing prices. Unless it's absolutely necessary, many retailers avoid price increases, in fear of losing their competitive strength. And they are right to do so.… Continue Reading