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Prisync | Blog

Attract and retain customers with actionable pricing strategies in the ecommerce arena and increase your competitive edge.

Everyday Low Pricing Strategy
July 29, 2021

Everyday Low Pricing Strategy: Pros, Cons | +4 Brands That Nailed It

ICON_PLACEHOLDEREstimated reading time: 12 minutes Table of contentsThe Difference between Low Pricing and High-Low Pricing Pros and Cons of Everyday Low Pricing Strategy Pros of a Low Pricing Strategy Streamlined Decision-MakingSaves Consumers’ TimeEasy Demand ForecastingLow Marketing CostsCons of… Continue Reading

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unilateral-pricing-policy
July 27, 2021

What is Unilateral Pricing Policy and How it Differs From MAP

ICON_PLACEHOLDEREstimated reading time: 11 minutes Table of contentsThe Importance of Unilateral Pricing Policy One-Way Policy Advertised and Resale Prices No Antitrust Risk What is Minimum Advertised Price (MAP)?Resellers have Freedom Bilateral Agreement Cooperative Advertising FundsWhy is a MAP Policy not Suitable… Continue Reading

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Differential Pricing
July 20, 2021

What Is Differential Pricing and How to Use It

ICON_PLACEHOLDEREstimated reading time: 12 minutes An effective price tracking strategy offers a wide range of benefits to your business, strengthening your company’s position, streamline your product offering, and maximizing profits. Differential pricing is an integral… Continue Reading

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Dynamic Pricing Algorithms in 2021
June 17, 2021

Dynamic Pricing Algorithms in 2021 | State of Repricing Technologies

ICON_PLACEHOLDEREstimated reading time: 5 minutes Table of contentsHow do dynamic algorithms work? Typical pricing algorithms workflow Factors to consider when choosing a dynamic pricing algorithmMaximum revenue Increased gross profit Improved customer experience Zero or minimized cannibalization Final words  Price management is… Continue Reading

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Nupura Ughade - How to Run Pricing Experiments
April 29, 2021

How to Run Pricing Experiments for Subscription E-commerce Businesses

ICON_PLACEHOLDEREstimated reading time: 7 minutes Table of contentsWhy are pricing experiments important?Impact on RevenueShifting LandscapesOne size does not fit allCustomer engagement and retentionThings to keep in mind with pricing experimentsIdentify all the revenue opportunitiesBreak Down… Continue Reading

Holiday Season
September 8, 2020

Holiday Season Sales: Be Prepared for 2020

It's been a tough year. I know many of you are waiting for this holiday season to stir up some demand, as we all struggled to mitigate the impact of the crisis in the first… Continue Reading

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e-commerce-target-rate-of-return-pricing-what-is-it-and-how-to-use-it
September 6, 2019

Target Rate of Return Pricing: A Strategy Used by Experts

ICON_PLACEHOLDEREstimated reading time: 5 minutes Table of contents How do you price a product to sell? What is the target price strategy? How do you calculate the target rate of return? Examples of target return… Continue Reading

Profitable Price Determination How To Set in Brand New Online Store
July 10, 2019

Profitable Price Determination: How To Set in Brand New Online Store

Are you planning to start an online store? If so, you must be thinking about price determination. There are different pricing approaches. They depend on various aspects of your business, like consumer behavior, product types… Continue Reading

Profitable Magento Store How Much Does It Really Cost?
June 26, 2019

Magento Pricing Strategy: How to Build A Profitable Magento Store

As a platform, Magento is powerful. Sites like Graze and Kurt Geiger use Magento to power their online shops but for someone new to e-commerce, with a much smaller customer-base than these huge e-commerce stores,… Continue Reading

Shopify Pricing Strategy How to Stay Profitable
June 21, 2019

Shopify Pricing Strategy: How to Be Profitable

ICON_PLACEHOLDEREstimated reading time: 8 minutes Table of contentsKnow your outgoingsInventoryShipping, returns and refunds.Marketing and designSet the right margins for a profitable Shopify pricing strategyIncrease pricing with branding activities to drive traffic to your storeIncrease average… Continue Reading