Attract and retain customers with actionable pricing strategies in the ecommerce arena and increase your competitive edge.
Every single day, the competition for your ecommerce store increases. More and more online shops pop up selling similar or the same products. Competitor monitoring tactics will enhance your understanding of their strengths & weaknesses,… Continue Reading
In the fast-paced world of online selling, one critical factor often spells the difference between success and failure: pricing. Setting the right price for your product isn't just about covering costs; it's about maximizing profits… Continue Reading
Most companies have a lot of room for improvement when it comes to their pricing strategy. Sure, they all want to keep their costumers happy and maximize profits, but their pricing more often than not… Continue Reading
Loss-leader pricing is an aggressive pricing strategy aimed to lure customers away from competitors into one's own store. Once the customer steps in the store, the expectation is to negate the loss with the sale… Continue Reading
We know that you are working hard to make the right decisions for your business. Sometimes managers stick to a strategy for so long that they are no longer able to see its shortcomings. They… Continue Reading
Finding the best pricing strategy is challenging. There is no strategy that fits all, so you have to build your own. Each business has unique characteristics and objectives, so the first step would be determining… Continue Reading
Profitable pricing starts with determining your target customers, the value you deliver to your customers, and matching the right price to this value every time you sell. A powerful pricing strategy is the most valuable… Continue Reading
For many first-time ecommerce founders, Shopify is the way forward. Their easy to use platform means that anyone (and we mean anyone) can set up their online store within a matter of minutes. You can… Continue Reading
A wise man once said, 'I can't live with or without you.' An excellent way to describe an online retailer's relationship with discount strategy. Offering too many discounts runs the risk of devaluing your products… Continue Reading
Shopify price experimentation is essential no matter what stage your business is at. Getting your prices right the first time is always tricky in a new store. You're conflicted between wanting to charge the highest… Continue Reading